‘Tis the season for holiday gatherings, celebrations and sitting around the fireplace; but how can you make it the season to sell your home?  The right price, great online photos and staging your home are just a few…

Are you interested in selling your home, but cautious about listing it during the holiday season?  Most real estate professionals will advise sellers to list their home during the holiday season, rather than waiting, because both more serious buyers and less competition can help sell your home faster.

Serious buyers is the biggest benefit of listing during the holidays, less competition among homes and your home may look cozier during the cold weather for potential buyers.   No doubt you may face challenges such as inclement weather, vacation and celebration schedules.  The biggest challenge you will probably face is keeping your home “open house ready;” clean and staged during this time of year.

So, how can you overcome the challenges of selling your home during the holiday season?   Online listing photos, setting the right price, staging your home, and being flexible contract terms such as move-in dates are essential in selling during the holiday season.  When listing your home, the online photos will be crucial for attracting potential buyers to your home; buyers are relying more on online photos than attending open houses during this time of the year.  Also, the way your home is staged is significant; many professionals vary on their opinion about how a home should be staged during the holidays, but most suggest seasonal and nonreligious decorations to make your home feel festive.   If you have a fireplace, make sure you have a fire when potential homebuyers come through your home and update outdoor lighting because most buyers will be checking out your home at night due to shorter days.

If you have more questions about listing your home during the holiday season, contact Kevin Toll, at Keller Williams in Devon, PA for more information.